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Archives Volume-3, Issue-2 (July-December)

TABLE OF CONTENTS

Paper Title:
A Study on How Aware Customers Are of Green Banking in Punjab
Author Name:
Parminder Kaur & Yogesh Kumar
Country:
India
Page No.:
1-9
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A Study on How Aware Customers Are of Green Banking in Punjab
Author: Parminder Kaur & Yogesh Kumar

Abstract
The need of the hour is to create a carbon free economy and making the economy more eco
friendly. As finance is the life and blood of any economy, so to achieve this objective of
carbon free economy, role of financial service providers especially banks can be outstanding.
To foster environmental friendly products and services, one of the buzzword in banking
industry is Green Banking. This paper is a niche attempt to unveil the awareness of green
banking initiatives among customers of selected public and private sector banks in Punjab.
The results showed high level of awareness about green banking concept and the most
widely used green banking product among respondent customers is debit and credit cards.
The results also highlighted that irrespective of the education level of customer, there is no
difference in usage of green banking services.
Objectives: The objective of this paper is to determine the extent of awareness of green
banking in Punjab State.
Rationale: The justification of this research lies in identifying the specific problems or
barriers that lead to the lower adoption rate of green banking, in spite of its immense
contribution in enhancing efficiency and effectiveness of sustainability.
Methodology: Primary data has been collected from 100bank respondents of Bathinda city
and its adjoining areas through the use of a well-structured questionnaire.

Paper Title:
An Overview of the Issues and Challenges in India’s Startup Ecosystem
Author Name:
Vishal Kumar
Country:
India
Page No.:
10-14
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An Overview of the Issues and Challenges in India’s Startup Ecosystem
Author: Vishal Kumar

Abstract
Government of India has rightly recognized the potential of startups and it is aiming a large
number of Indians to be self–employed and becoming masters of their own fates.
Government of India is working towards the right direction to create an enabling ecosystem
for startups. Despite getting unprecedented success in startups in India, success rate is still
very low and only a few entrepreneurs are able to chart a success figure fighting all the
odds. Lack of skilled manpower, poor infrastructure, near absence of eco system in the
region and lack of supportive government policies proved to be road blocks in the growth of
startups.There is still a lot to be done in future for the success of startups. There are a
number of issues and challenges for startups in India.

Paper Title:
E-Governance in India: Problems and Potential
Author Name:
Rajeev Varma
Country:
India
Page No.:
15-23
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E-Governance in India: Problems and Potential
Author: Rajeev Varma

Abstract
Good governance includes various qualitative aspects of governance like participation, rule
of law, transparency, responsiveness and equity. Governance is basically the application of
Information and Communications Technology to the processes of Government functioning
in order to bring about ‘Simple, Moral, Accountable, Responsive and Transparent’ (SMART)
governance. This paper highlights the role and potential of information and communication
technologies programs in developing countries. ICTs can make a significant contribution to
the achievement of good governance goals. This 'e-governance' makes the governance more
efficient and more effective, and also brings benefits to the citizens of the country. This
paper discusses the prospects which are responsible for good governance, e-government
initiatives in different states of India, and also includes some current challenges for
managing E-Government projects in India. This paper also includes the current status of EGovernance in India and future prospects of E-Governance in India i.e. the vision and
objectives of the Twelfth Five Year Plan (2012-17), its major recommendations and its
targets.

Paper Title:
Revisiting Management Education: Contemporary Imperatives
Author Name:
Nirmala K.D
Country:
India
Page No.:
24-32
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Revisiting Management Education: Contemporary Imperatives
Author: Nirmala K.D

Abstract
Globalization is a characteristic feature of today‟s world where products, technology,
processes and services are demanded and available worldwide. To meet the growing needs
of a globalized economy, Management Institutes are required to play a vital role. In an aim
to proliferate higher education, business schools have been established across the length and
breadth of the country. Arguments are galore as to the need of such institutions when there
are examples of great people who without any formal management education have created
and lead great organizations. But the demands of a globalized economy is such that there is
worldwide approval for some kind of formal management education and training being
very essential to build and mould global managers who have to strategize at an international
level. But all is not well with the current state of management education. There are
numerous bottlenecks that have to be addressed immediately to provide the required
impetus to the economy through quality managers.
Management education is playing a crucial role in the current business scenario. As a field of
study and practice, it has emerged as one of the stimulants for economic development of the
nation. In an ever changing environment it helps maintain equilibrium between an
organization‟s strategies and environmental demands. Business organizations have gained a
lot from a professional approach to management education.

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